LITTLE BIG LION @CANNES


出现在戛纳广告节现场的这只巨大的小狮子,
是AKQA和戛纳广告节合办的青年创意大赛Future lion(未来狮)的形象
下面是AKQA上海的ECD——Johan Vakidis(友汉)带来的报导:

It just keeps on getting better and better! This year we had a ginormous future lion perched outside the Palais at Cannes. When I got there, I noticed almost everybody passing by was stopping to take pictures with the little BIG guy. The ceremony was great and the winning work even better. There seemed to be a consistent theme this year which was sustainability.

Collectively, we picked the winning entries and I have to say, the production quality in how the case videos were put together was simply awesome.

I really liked “Change for change” and thought “The Absolut” film was nicely shot.

Get inspired by these young creatives at www.futurelions.com or on facebook at www.facebook.com/futurelions.

See you next year little BIG guy!


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