WPP旗下互动AGENDA上海Office找优秀互动人才


Business Director-上海

KEY RESPONSIBILITIES:

  • Lead account management team, providing effective guidance and instruction
  • Execute rewards marketing platforms targeting top customer adoption, usage and implementation challenges
  • Deliver lifecycle management strategies core to client’s long term profitability objectives in the sales and aftersales segments
  • Drive the data analytics and financial modeling that fuels the ongoing CRM strategies for the client
  • Develop affinity partner programs that create win-win synergy for Ford client and partners
  • Lead and manage data insights, interactive and creative teams in implementing class-leading solutions and ensure agency resources are used effectively.
  • Produce comprehensive and accurate reports and project outlines (e.g.: WIP’s, project plans, timelines etc)
  • Track, monitor and report on a running basis the status of all jobs as defined by the client and his/her manager
  • Liaise and continue to promote CRM benefits to client stakeholders

REQUIRED SKILLS:

  • 10+8 years experience in digital, loyalty marketing function, either with a marketing services company, ad agency or client (automobile, FMCG experience is preferred)
  • Previous experience with local market points and rewards programs a definite advantage
  • Thorough understanding of agency functions
  • Solid grasp of direct marketing principles and implementation skills, being data savvy is important
  • Strong communication skills, excellent organizational, time and self-management skills
  • Detail oriented, with excellent follow through skills
  • Strong sense of initiative and ability to work under pressure Sound qualitative & quantitative analytical skills and ability to provide professional program / campaign reporting
  • Confidence and proficiency in presentation
  • Accurate financial tracking and budgeting
  • Knowledge of all agency functional areas; including research, creative, production, media, interactive, database and technology services
  • Excellent oral and written communication skills.
  • Efficiently managing and developing strong relationships with external vendors
  • Must be fluent in speaking, reading and writing English and Mandarin

PREFERRED QUALIFICATIONS:

  • Bachelors Degree required, MBA preferred
  • Experience in cross-channel environments.
  • Experience managing and connecting with third party consultants, sister agencies and vendors.
  • Experience developing strategy and execution of consumer loyalty program for large company.
  • Experience developing value propositions for customers.
  • Experience in effective consumer communication, including creative strategy and messaging.
  • Proven success of strong leadership, creativity   innovation, and priority-setting.
  • Negotiation and management skills.
  • Proven experience interfacing effectively with multiple levels of management, ranging from senior corporate executives to line managers.
  • Strong, proven cross-functional leadership skills, including experience managing complex projects and integrating new initiatives across an organization.
  • Strong presentation skills
  • Fluency in Chinese and English

客户总监/Account Director

KEY RESPONSIBILITIES:

  • Strengthen and expand relationships with key clients.
  • Supervise strategic development and implementation of direct initiatives.
  • Fiscal responsibility for overall account profitability including client budget, expense reporting, and campaign profits and losses.
  • Liaison between Agency and Client to establish goals and budget and ensure the receipt of quality, cost-effective solutions.
  • Conduct performance management and goal assessment of staff.

REQUIRED SKILLS:

  • Desired above 2 years AAD experiences in CHINA digital agency
  • Need strong planning & presentation skills
  • Experience in creative & insight/technology focus projects is a plus.
  • Excellent business development and project management skills.
  • Dynamic leadership, management and team building skills.
  • Ability and proven track record of new business development.
  • Strong client facing skills.
  • Successful track record managing multiple client assignments.
  • Sound qualitative & quantitative analytical skills
  • Knowledge of all agency functional areas; including production, media, research and database.
  • Marketing experiences or strong marketing sense is a plus
  • Fluency in Chinese and English

网络媒介经理-上海/Online Media Manager

职位描述

  1. 负责在线媒介项目的网络广告策略、计划、购买
  2. 联络及维护各类在线网络媒体、门户网站和专业网站的合作关系
  3. 网络广告的发布、跟踪和监测报告
  4. 提出网络传播形式创新建议

任职资格

  1. 3年以上相关经验。
  2. 本科学以上学历;
  3. 对网络广告及媒体有深入的了解,具有一定的网络媒体关系;
  4. 良好的中、英文能力;
  5. 4A经验、广告专业学历优先;
  6. 性格开朗、工作踏实、有进取心,能适应较强的工作压力

资深策划专员/Senior Digital Planner

Primary Responsibilities

  • Research and produce digital strategy for our agency clients, and partner closely with the agency’s account, creative and technology teams.
  • Includes Search, SNS, BBS, eCommerce, KOL strategy and overall branded website strategy.
  • Evaluate consumer and industry research, brand information, digital trends and relevant technical and user requirements in order to recommend digital solutions.

Requirements

  • 2 to 3 years of experience working in digital strategy for international or domestic brands in China.
  • Deep experience and knowledge of the China social media and internet landscape
  • Would be a plus if candidate has their own forum, blog, or digital presence which demonstrates knowledge of how to attract and engage an audience
  • Must have Microsoft Office program experience with high proficiency in PowerPoint and Excel
  • Must be good in English

项目经理/Project Manager

  1. 与内部团队沟通,及时准确传达客户需求,保障工作计划的顺利进行;
  2. 在项目上能提出完整的创意和表现概念,并在执行上可带领团队完成项目,并能对项目品质全面监控;
  3. 参与创意,参与讨论方案,提出建设性意见;
  4. 确定项目内容,编写SOW;
  5. 收集和整理客户提供的资料;
  6. 优化和协调各项目的资源;
  7. 与技术,设计和市场人员一起,安排相关会议,收集和整理客户的需求与资料;
  8. 大型项目规划与基础构架设计;
  9. 理解客户需求方向,反馈给创意总监;
  10. 协调客户与第三方厂商、外聘人员、公司内部人员的沟通;
  11. 记录并管理所有反馈意见以及与客户核对的过程;
  12. 预见项目实施过程中可能的问题并提前解决;
  13. 设计和管理项目的时间进度,确保项目准时、高效完成。

要求:

  1. 了解项目管理的方法,需求,及相关的管理技巧;
  2. 2-3年互动项目制作人经验,从创意概念丶设计风格丶用户可用性丶以及对不同类型的互动项目的前端丶后端等都有一定的认知及研究;
  3. 对各类不同的新科技及数字媒体有热情及强烈的好奇心;
  4. 良好的中英文书面和口头沟通能力;
  5. 良好及有效率的文档处理技巧及能力;
  6. 积极主动、性格开朗、讲求效率、乐于接受挑战;
  7. 具有良好的团队协作, 效率的自我管理和独立工作的能力;
  8. 工作责任心强;
  9. 具备一定的谈判技巧,富有创意且自信;
  10. 有很强的主创能力,指导并监控项目执行中的设计品质及规范;
  11. 思维敏捷丶缜密, 逻辑思考能力和归纳总结能力强, 具备优秀的创新意识和学习能力;
  12. 能承受较大的工作压力;
  13. 对於PMBOK的知识及理论有所认识,具备PMP/ PRINCE2证书资格者优先;

数据分析专员/Analyst

工作职责:

  1. 负责客户网络广告数据及网站数据分析,撰写和汇报分析报告;
  2. 为项目决策提供数据支持

技能要求:

  1. 大学专科以上学历,统计、市场研究、应用数学、计算机和数据挖掘相关专业优先;1年以    上数据分析工作经验。
  2. 熟练应用EXCEL、Powerpoint
  3. 了解Google Analytics或其它同类型互联网分析工具和应用。
  4. 有一定的数据分析能力,善于从海量数据中总结规律;敏锐的观察力,可及时根据积累的数据发现潜在的问题,有互联网数据分析(电子商务公司或4A广告公司数据分析)背景者优先;
  5. 有沟通的能力,有较好的学习能力和学习意愿,能够积极主动的独立完成所交付的工作。
  6. 热爱互联网,有敬业精神,做事认真、细致,具有高度的责任心;
  7. 善于学习和借鉴国外先进的网站分析产品和理论,指导自身网站分析工作。有使用GA、Omniture、Webtrends、CoreMetics等国外分析工具经验者尤佳!

口碑营销经理/社会化媒体营销经理/Social Media Manager

任职资格

  1. 熟悉互联网社交化网络应用(BBS、SNS、微博、LBS等)
  2. 热衷于Digital互动营销行业,广告代理公司或媒体策划编辑三年以上工作资历。
  3. 有丰富的社区口碑营销经验,了解BBS社区、SNS、微博等平台的营销模式,熟练运用并实现与受众的良好沟通。
  4. 工作经验还包括:口碑传播策略制定、传播内容创作以及项目执行的品质把控。
  5. 有高端汽车品牌服务经验优先。
  6. 基本的英文沟通和书面工作能力。
  7. 性格积极乐观,乐于团队协同工作。
  8. 有责任心与使命感,谦逊诚实。

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请将个人简历+岗位发送至:
AGENDA-SH.HR@cn.agenda-asia.com (上海) ;
Sindy.shen@cn.agenda-asia.com 
联系时务必让我们知道该招聘信息来自DamnDigital 谢谢我们期待与您一起工作!


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