[V]Havaianas: A Grande Virada

2012年Havaianas迎来了自己的50周年纪念,故而在今年推出了一款限量版拖鞋,这款拖鞋售卖的全部收益将捐给联合国儿童基金会。

视频开头是一朵朵祥云,看上去还有点中国风。拨开祥云后是一个架在云端的拖鞋生产流水线,白云变成彩云,拖鞋从天而降,不一会世界下起了彩色拖鞋雨。是不是在暗示哈瓦那的拖鞋终极目标就要占领全世界啦。

编译: London H@ DamnDigital
(转载请注明来自: DamnDigital)

CREDITS:
Advertising Agency: AlmapBBDO, USA
General Creative Director: Marcello Serpa
Creative Directors: Sandro Rosa, Luciana Haguiara
Art Director: Ricardo Pocci
Copywriters: Luciana Haguiara, João Paulo Testa
Producer: Acaca
Sound: B, A, START
Accounts: Cristina Chacon, Mariana Gomiero


Have Your Say »

Required

Required, never published