[V]7TV Rebranding

7TV是一个俄罗斯的电视频道,瑞士导演Greg Barth为7TV制作了这则短片。此次7TV的品牌重塑意在加强自己作为一个自主频道的的新形象——它促进了健康和教育,以及提供了如何更好提升自我的常识。

这个短片以小见大,将观者带入禅与冥想的心灵世界,短片体现了7TV的栏目主题,例如旅游,电影,改变自己等等,给每一个个体鲜活的个性,颜色和感觉。短片的核心概念是突出一点,即是通过一个有组织智能的集合,你能改善你的生活,能将生活细节的每一块拼图天衣无缝的拼接在一起。

编译:London H@ DamnDigital
(转载请注明来自:DamnDigital)

Credits:

Created and Directed by Greg Barth
CLIENT: 7TV Russia
ACCOUNT MANAGER: Greg Barth
CREATIVE DIRECTOR: Greg Barth
ART DIRECTION AND LEAD DESIGN: Vanda Daftari & Capucine Labarthe
MUSIC AND SOUND DESIGN: Nookaad Productions
PROJECT MANAGER Colas Wohlfahrt
PRODUCER AND D.O.P: Noe Sardet
LEAD BUILDERS: Ian Langhor & Clement Yeh
SET DIRECTOR: Sylvain Lavoie
BUILDERS: Julie Ledru, Guillaume Kukucka, Florian Golay, Charlotte B. Pelletier
ANIMATORS: Ian Langhor, Julie Ledru, Charlotte B. Pelletier, Florian Golay, Xavier Fererro, Clement Yeh, Greg Barth, Noé Sardet, Colas Wohlhahrt, Alex Da Cunha, Remi Borgeal, Guillaume Kukucka, Jason Harvey, Naim Jean-Bart
2D POST PRODUCTION: Maxime Roux
IDENT CG & POST PRODUCTION: Robert Quinn
IDENT COLOR CORRECTION: Haans Fujimoto & Maxime Roux
COLOR CORRECTION PHASE 1: Guillaume Marin
COLOR CORRECTION PHASE 2: Maxime Roux
BRAND GUIDE DESIGN: P.A Robitaille
CAMPAIGN PHOTO RETOUCHING: Visual Box


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