AGENDA及Wunderman 北京急聘: ACD / Online Strategy Planner/Senior Planner/ Lead Planner/ Web Analytics Manager /Account Manager (for Nokia Team or MSFT Team or Dove Team)
工作地点: 北京朝阳区东三环中路39号建外SOHO17号 建外SOHO17号楼10层
擅长网络广告、行销方面创意, 具有设计背景, 且在广告行业中施展过拳脚, 在大宗的提案中重生过, 不见得具有多多的广告武林秘笈, 但需要一点点带领弟兄成长的宝典, 需要一些些舐血而获的提案技巧, 需要一套套说服客户的创意理念, 需要一页页曾经的网络创意作品。仅此而已。
6、懂策略、富创意, 有恒心、责任心, 对工作积极热情, 较强的周边协调能力、配合能力及团队管理能力。
职位二: Online Strategy Planner/ Senior Planner/Lead Planner
– Identify, understand and constant review the online business/marketing trends, user behaviors, consumer insights
– Analyze insights, trends, competitive landscape and client objectives for online strategic plan development
– Coordinate with both account servicing and creative team in making presentation to client.
– Strategic review, plan and consultancy
– Creative idea generation
– 2+ years advertising / PR / marketing experience in FMCG/ retail industry in China for planner, 5+ years for Senior planner
– Insightful and interested in online consumer behaviour and trend
– Clear logical thinking with strong local knowledge
– Strong communication skills to present and sell ideas both internally and externally (For senior planner is a MUST)
– Curious, creative, committed
– Fluent Chinese and English, both verbal and written
– It would be a plus to have solid e-commerce or social media experiences
职位三: Web Analytics Manager
Roles and Responsibilities:
– Report to the Team Lead of Wunderman Team Nokia China & Senior IT & A&O Manager
– Set up tracking to measure online campaign and media performance
– Gather, consolidate and manage data from various sources
– Analyze findings into actionable recommendations for both internal team and clients
– Website and on-line shop Analytics and Optimization
– Certificate in Computer Science or relevant discipline
– Good understanding of Internet infrastructure and technologies such as Domain Names, Browser Cookies and Website
– Excellent analytical and problem solving skills
– Previous experience with Web Analytics tool such as Omniture or Double Click is a definite advantage
– Previous experience with Microsoft SQL Server and OLAP tools is a definite advantage
职位四: Account Manager
Essential Duties and Responsibilities:
– Understand customers’ requirements in functional as well as business aspects in order to support interactive strategy development.
– Maintain relationships with key individuals (project owners) at middle management levels of client organization
– Generate campaign/project proposals, pricing as well as critical path.
– Manage CRM/Interactive strategy development with consulting team
– Lead the creation and development of creative briefs.
– Sound understanding and tracking of client/category competitive environment.
– Generate proposals and strong powerpoint skills presentations.
Lead proposal generation and development of new ideas for the client.
– Manage existing projects & or new opportunities within a customer’s organization.
– Education/ Experience: BA from an accredited school.
– Bilingual ( able to work in global environment)
– Minimum of 4-6 years of direct or interactive account management and/or management level marketing, a minimum of 2 year of which has been in an agency environment;
– Experience developing relationship marketing programs for technology clients
– Excellent understanding of digital marketing.
– Excellent written and verbal communication skills and strong presentation abilities.
– Strong account management, analytical, and problem solving skills.
– Passion and desire to learn and try new things
– Strong attention to details and process
– Must have sound financial management skills