原Razorfish首席创新官Colin Kinsella出任Digitas北美区总裁

COLIN KINSELLA NAMED PRESIDENT OF DIGITAS NORTH AMERICA

芝加哥, 2009年10月28日— Digitas 首席执行官 Laura Lang 宣布原Razorfish首席创新总监Colin Kinsella(自2009年5月) 已被任命为Digitas北美地区总裁。自2008年Lang晋升为首席执行官以来, 该职位一直空缺。
CHICAGO, October 28, 2009 – Laura Lang, CEO of Digitas, today announced that Colin Kinsella, Chief Innovation Officer at Razorfish since May 2009, has been named President of Digitas North America. The position has been vacant since Lang was elevated to her current role in 2008.

“Colin帮助Razorfish成为世界领先的数字营销代理机构之一”, Lang说道: “他在传统和数字广告领域内有着20余年的资历。相信他定会为Digitas注入同样的热忱与创新, 帮助我们拓展客户关系。”
“Colin has helped make Razorfish one of the leading digital agencies in the world,” said Lang. “With over 20 years of experience, spanning traditional and digital advertising, I am confident he will bring the same level of commitment and innovation to Digitas, helping to expand our client partnerships.”

Razorfish全球首席执行官Bob Lord说道: “在我们看来, Colin Kinsella是一位强有力的领导者。相信以其雄厚的创新背景, 必会像在Razorfish时一样成为Digitas的有力推动者。
“Colin Kinsella has been a strong leader for us,” said Bob Lord, Razorfish global CEO. “I am confident that his innovation background will be as strong an accelerator for Digitas as it has been for Razorfish.”

Kinsella 在传统和数字广告行业内具备二十余年的深厚资历。在出任Razorfish 创新总监之前,  他是该公司西部地区(西雅图, 波特兰, 旧金山, 洛杉矶) 的总裁。他管理着Razorfish所有业务领域, 包括分析、战略部署、交付、媒体和技术, 并不断为我们的客户, 如Visa, Singapore Airlines, Genentech, Sony, Williams Sonoma 和Westfield 创造生动有趣的客户体验。
Kinsella joins Digitas with an extensive background of more than 20 years of experience in traditional and digital advertising. Prior to serving as the Chief Innovation Officer of Razorfish, he was President of its West region. Kinsella led all of Razorfish’s discipline areas, including analytics, strategy, delivery, media and technology to drive the development of engaging customer experiences for clients such as Visa, Singapore Airlines, Genentech, Sony, Williams Sonoma and Westfield.

与此同时, 为进一步加强公司全球客户关系的发展, Lang 宣布Digitas 芝加哥总裁Tony Weisman 将同时出任Digitas 全球客户负责人一职。
Simultaneously, in a move to further strengthen the agency’s focus on global client offerings, Lang announced that Tony Weisman, President of Digitas Chicago, will add the role of Global Client Leader for Digitas to his current responsibilities.

据Lang 所说, Weisman 将与其合作为全球客户的开发调配资源与人力并促进发展全球高层间关系。
According to Lang, Weisman will partner with her to organize resources and talent against global client initiatives and foster global senior level relationships.


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