在经过3轮比稿之后Tribal DDB上海获得了百事公司饮类品牌的数字业务, 包括百事可乐, 七喜, 美年达, 激浪, 纯品康纳和佳得乐!
Tribal DDB Shanghai won a 3-way pitch to capture the digital account for PepsiCo beverage brands including Pepsi, 7UP, Miranda, Mountain Dew, Tropicana and Gatorade in China. "We are well-positioned to deliver the best digital experience to connect with the target audience who are young, hip and online," said Tribal DDB's managing director."As clients see the value and power of online, we’ve proven repeatedly that we can be the linchpin to connect their brands to China’s vast internet and mobile phone users. ”
DDB China is currently holding the advertising account for PepsiCo’s non-carbonated beverages including Gatorade and Tropicana. [/size]