(Associate) Ecommerce Strategy Director
Reports to: President, GroupM Interaction, China
- The person will be the expert in the group who has depth experience and knowledge in Ecommerce business who can be the consultant to our key clients on building their Ecommerce business in the complex market.
- This person also will be the bridge to integrate client’s Ecommerce strategy into their marketing portfolios that enable the clients to expand their business online or leverage the various online shopping/ groupbuy/ C2C/ B2C and even social platforms to run impactful campaigns with trackable performance
- The ideal candidate also need to be the brain of Ecommerce in GMI to provide latest market trends from business model to payment evolution and eventually always provide the useful insights for brand marketers to follow
- This person will work closely with search performance team to dig out conversion business opportunities for the company
- This person KPI will be measured by Ecommerce’s projects management among the group and the performance driven revenue.
- At least 5-8 years’ experience in digital business, 3-5 years’ experience in Ecommerce
- Working experience at EC websites preferred, EC marketing person is a plus
- Good communication skill, strong passion in EC