Hong Kong, September 23, 2011 – Eight has collected a windfall of six awards from the world’s largest independent financial report competition for its work on the Noble Group Annual Report 2011. Eight took top honours with the Grand Award for Photography in China and Hong Kong, in addition to two Golds for Cover Design and Photography, Bronze Awards in the categories of Written Text and Interior Design, and an Honourable Mention in the Interactive Annual Report category.
The MerComm International ARC Awards, now in its 25th year, promotes excellence in annual reporting. This is the fifth consecutive year that Eight’s work has been recognised by MerComm, which held its annual awards dinner ceremony on 22 September in New York City.
“Our team is thrilled with the awards, and the recognition they bring to Noble is great – they work very closely with us in the creative process and are always keen to push the envelope to produce clear, striking content in their investor communications,” says Jonathan Magee, Account Director at Eight. “Building on this year’s theme of ‘Powered from Within’, we sent photographers around the world – to Argentina, Australia, Brazil, China and the United States – to capture some of the people who manage and run Noble’s local operations. Noble’s strength has always been its people, and we wanted to put them front and centre.”
Eight produced print and digital versions of Noble’s 2011 Annual Report, including a standalone Annual Report mini-site. This year saw the creation of a lighter summary version in print, with key financial highlights and a CD containing the full report and financial spreadsheets. This new version, coupled with the other digital components, enabled Noble to reduce the paper used and transportation requirements, aligning with their global carbon neutrality initiative.
“As the cornerstone of our investor relations (IR) communications and commitment to sound governance, we need our Annual Report to be a clear and open channel to shareholders,” says Ricardo Leiman, CEO of Noble Group. “We are proud of the partnership we’ve developed with Eight over the years, which has helped strengthen and sharpen our IR communications.”