2011年度第二届中国社交媒体论坛/2nd Annual China Social Media Forum 2011

充分利用社交媒体, 进行更好的市场营销、客户接触、增强盈利和平台组合管理。

请务必确保尽早订位,抓住机会尽快报名吧!(通过互动中国DamnDigital报名本次会议可享8折优惠)

来自论坛组织者的问候:

2010年, 我们在的论坛盛会在来自Intel, Mercedes Benz, AB Inbev, CIC以及更多演说者的参与下, 获得了圆满成功。因此, Toplink决定接着举行第二届年度社交营销战略峰会。我们召集了在营销领域最棒的演说者们来展示在各种社交媒体营销中获得成功的新兴战略、战术和案例。这次峰会将告诉您, 领先的品牌会如何运用社交媒体、搜索引擎以及移动营销来巩固和扩大自己的市场份额以及赢得宝贵的市场分析。

您是否困于如何将社交媒体战略提升到下一阶段?

您是否擅长与优质客户有效沟通,并对他们产生影响呢?

您是否能够选择正确的媒体平台,完全监控、测量和管理投资回报率,并将它们完美整合?

您是否愿意聆听来自领先品牌和机构的更多最佳实践以及创意呢?

本次为期两天的峰会与会人员将了解到各种数字平台的最新趋势以及组合管理方式,学习到如何最佳利用并整合众多数字平台,只用到传统营销一小部分的成本就能够够对客户产生直接影响。从领先品牌的社交媒体营销最佳实践中,您可以成功规划自身下一步营销的策略。并掌握如何监测和衡量投资回报率的方法。

本次峰会是唯一一个专门针对企业人士举办的社交没提营销会议。出席本次峰会将带给您:

  • 获取最新趋势,洞察和分析各种媒体平台
  • 善于规划增长中的社会媒体营销策略
  • 通过更加全面和先进的参与战略和长期的品牌宣传,加强客户忠诚度
  • 实现各种数字平台的最佳组合,从而获得目标观众的更大共鸣
  • 在公司内部有效扩大社交媒体的运用,建设一个更加团结的整体。
  • 获得优胜的网络营销策略
  • 掌握B2B营销的最佳做法和模式
  • 利用工具来监控和衡量您社交媒体战略的投资回报率。
  • 学到如何确立可衡量的目标,并运用基础和高级的社交媒体分析方式来跟踪该目标
  • 突出新的最佳做法和技术,以提升您的品牌形象和声誉
  • 确定如何提高您在搜索引擎营销中占有的份额
  • 通过移动营销来提升客户忠诚度
  • 聆听领先机构的创意营销活动

去年峰会的几个相关数据

  • 为期两天的时间内,超过150人参与
  • 65%的与会者来自于Henkel, GE Energy, Bayer Healthcare, 3M, Starbucks, Motorola, TNT, Michelin, The Walt Disney等
  • 57%的与会者是高级经理/主任级别或以上的官员

以下人士应该参加

负责以下领域的总经理、副总裁、董事和经理:

  • 营销
  • 数码营销/互动营销/社交媒体
  • 在线战略
  • 广告
  • 在线媒体
  • 业务开发
  • 企业沟通
  • 公共关系

TopLink很高兴有机会举办本次社交媒体营销策略峰会。请务必确保尽早订位,抓住机会尽快报名吧!(通过互动中国DamnDigital报名本次会议可享8折优惠)

活动网站:http://www.tlsocialmedia2011.com/

注册报名请联系: 021-63564963
联系人: Ryan Yang

Leverage the power of social media for better marketing execution, customer engagement, profitability enhancement and platform portfolio management.

Greetings from the Summit Organizer:

Following our sold out successful event in 2010 Shanghai with speakers from Intel, Mercedes Benz, AB Inbev, CIC and much more, Toplink has decided to bring the 2nd Annual Social Media Marketing Strategies Summit again. We have gathered more of the best and brightest speakers in the marketing arena to present emerging strategies, tactics and case studies in the successful use of various social media marketing. This summit reveals how leading brands use social media, SEM, mobile marketing to consolidate and expand their market share, as well as, gain valuable market analysis.

Do you stumble at how to execute and propel your social media strategy to the next stage?

Are you adept at engaging quality customers effectively and leaving influence on them?

Can you seamlessly monitor, measure and management ROI to choose right media platforms and integrate them successfully?

Would you like to hear more best practices and creative ideas from leading brands and agencies?

During this 2 day summit attendee’s will hear pressing trends, portfolio management on various digital platforms. Learn how to best utilize and integrate the myriad media platforms to engage customers directly at a fraction of the cost of traditional marketing. Through the best practices of social media marketing brought by leading brands, you can plan your next step marketing strategy successfully. And master the methods on how to monitor and measure the ROI.

The Summit is the only social media marketing conference catered exclusively for corporate practitioners. Attending this Summit will guarantee you:

  • Obtain pressing trends, insights and analysis on various media platforms.
  • Be adept at planning growth social media marketing strategy.
  • Improve customer retention through more comprehensive and advanced engagement strategies and build long-term brand advocacy.
  • Achieve the right combination of various digital platforms for greater resonance with target audience.
  • Effectively expand social media throughout your company and construct a more cohesive unit.
  • Reap the winning of Online Marketing Strategies.
  • Master best practices and models in B2B marketing.
  • Leverage the tools to monitor and measure ROIs on your social media strategy.
  • Obtain skills to set measurable objectives and track them by applying both basic and advanced social media analytics.
  • Highlight new best practices and technologies to boost your brand image & reputation.
  • Determine how to boost your presence in SEO marketing.
  • Foster customer loyalty through mobile.
  • Hear creative marketing campaign ideas by leading agency.

A few quick facts about last year version of the summit

  • 150+ people attended over the two days.
  • 65% of attendees were from big brands like Henkel, GE Energy, Bayer Healthcare, 3M, Starbucks, Motorola, TNT, Michelin, The Walt Disney and so on.
  • 57% of our attendees were Senior Manager/Director-level executives, or more senior.

Who Should Attend

  • GM,VP, Directors and Managers with responsibilities in:
  • Marketing
  • Digital Marketing/Interactive marketing/Social Media
  • Online Strategy
  • Advertising
  • Online Media
  • Business Development
  • Corporate Communication
  • Public Relation

Toplink is excited for the opportunity to offer our Social Media Marketing Strategies Summit. Be sure to secure your seats early, Capture this opportunity to register ASAP!

Event Website: http://www.tlsocialmedia2011.com/


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