PacificLink: Caffe HABITU launched a Facebook game named “Brew a Latte”.

http://www.facebook.com/caffeHABITU?sk=app_149340418467787

I Love HABITU social media campaign 2011

“Brew a Latte” is one of the Facebook games in their social media campaign 2011 agenda (http://www.facebook.com/caffeHABITU#!/caffeHABITU?sk=app_4949752878). There are series of campaigns which joint promote with different corporations.

PacificLink became one of the social media partners with HABITU

“Being one of the social media partners with caffe HABITU, we are glad to be in charged of the largest game among their campaigns.” Moski Mok said, Business Director of PacificLink iMedia Ltd. “It is a good idea to have joint promotion with other parties to bring a win-win situation. Putting two social plug-ins in the tab page and restrict participants to like both pages before entering the game can definitely increase the number of fans in both pages”

Target Audience

Mass especially coffee lovers

Objectives

To increase the number of fans in their fan page but joint promotion with other parties

 

Project: Caffe HABITU “Brew a Latte” Facebook game

Client: Caffe HABITU

Digital Agency: PacificLink iMedia Ltd

Credit: Moski Mok, Carol Ng, Wing Leung, Aiden Lam, Angel Chau, Lung Chan

 


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