Tribal DDB香港: 麦当劳M Selections CBD


URL: http://www.mcdonalds.com.hk/chinese/campaign/mselections/

日和特盛鱼堡后, 麦当劳M Selection推出第二波。这次由日本口味换成美国风味, 用上美国鸡胸和烟肉, 全新口味的英国芝士, 特选烧烤汁和沙律汁, 建构成纽约特级烟肉鸡堡。

Project: M Selections – CBD 麦当劳®M SelectIONS环球美馔系列 – 纽约特级烟肉鸡堡
Client: McDonald’s Restaurants HK
Creative Agency: DDB Hong Kong
Digital Agency: Tribal DDB Hong Kong
Media Agency: OMD

Credits
Executive Creative Director: Jeffry Gamble
Creative Directors: Paul Chan, Shi Ping Ong
Creative Team: Polly Ko, Ben Ling, Winnie Chan, Sum Leung
Client Servicing: Irene Tsui, Gladys Chin, Meggy Cheng, Rainco Lam, Algra Chan, Koman Ko, Tom Wong
Directors: Mark Nunneley, Viv Scanu
Production Company: RSA & Carnival


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