W+K Shanghai 找人


客户总监Account Director

汇报对象Reports to: 业务总监Business Director

概述General Position Summary

W+K相信我们的成功离不开每位员工做出的卓越贡献。这个贡献应当不仅仅局限于在职位描述中所述的职责。所以,此职位描述只在于概括一个基本的职能,资格和工作范围,但不限制员工或组织刚刚确定的工作。我们期望每个团队成员无论何时何地都能帮助公司确保我们的努力取得成功,并同时取得个人职业生涯的成长。

客户总监负责客户服务部所有的日常运作。

Wieden+Kennedy believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. Therefore, this job description is designed to outline primary duties, qualifications and job scope but not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

The Account Director is responsible for the overall day-to-day operations of the client account.

主要职责Major Responsibilities/Primary Functions

  • 通过监管客户服务执行和客户经理,领导整个客户服务团队的日常运作
  • Through the oversight of Account Executives and Account Managers directs the day-to-day running of entire account
  • 负责对高级客户的日常沟通联系
  • Assumes role of senior day-to-day client contact
  • 根据自己以往的经验,有能力营销高端的战略概念,驱动创意、撰写深刻有见地的工作简报
  • Possess the ability to sell advanced, strategic concepts, drive initiatives, and write strong, insightful agency briefs based on sound rationale and previous experience
  • 和业务总监保持对日常客户状态的监督与汇报
  • Maintains constant communication with Business Director on account status
  • 领导部门员工并为其提供职业发展,指导和培训员工,撰写员工工作评估,分配工作
  • Provides leadership and professional development to department staff. Mentors and trains employees, writes performance reviews, allocates work
  • 通过对客户品牌,种类和竞争对手的不断研究来了解客户业务的微观和宏观表现
  • Demonstrated micro and macro knowledge of the client’s business by continuous research of brand, its categories and competitors
  • 根据自己以往的经验,有能力营销高端的战略概念,驱动创意、撰写深刻有见地的工作简报
  • Possess the ability to sell advanced, strategic concepts, drive initiatives, and write strong, insightful agency briefs based on sound rationale and previous experience
  • 负责最高质量的创意工作进度,通过分享自己在客户、业务、品牌方面的知识,证明自己强有力的创意判断力
  • Responsible for the development of the highest quality of creative work by sharing knowledge of the client/business/brand and demonstrating strong creative judgment
  • 和创意与互动部门发展和建立牢固的合作关系
  • Develops and cultivates strong relationship with Creative and Digital teams
  • 与战略策划领导团队策划短期和长期品牌和广告战略
  • Devises short-term and long-term brand and advertising strategies in partnership with lead team Strategic Planner
  • 确保财政和行政方面协调顺利
  • Ensures smooth running of finances and administrative systems
  • 按工作需要解决日常客户部发生的问题
  • Problem solves day-to-day account issues as needed
  • 解决W+K,客户和合作公司(媒体,零售,互动)的沟通问题,确保创意顺利进行,媒体制作妥善运作
  • Manages the communication between W+K, client and our partner agencies (media, retail, digital) to ensure seamless creative and media production and placement
  • 参与大成本的拍摄工作和编辑以确保得到客户满意和肯定
  • Attends large budget shoots and edits to ensure client approval and satisfaction
  • 不断为公司增加寻找额外的收入机会并为客户增值的机会
  • Looks for additional income opportunities for agency and value add opportunities for the client

资历,特长和特殊要求Qualifications, Distinguishing Characteristics and Special Requirements

  • 本科以上学历
  • Bachelor’s degree required
  • 5年以上创意广告公司客户服务/互动/制作工作经验者优先考虑
  • 5+ years account/digital/production experience in a creative advertising agency required
  • 中英文口语流利,书面俱佳者优先考虑
  • Fluent in spoken and written Mandarin and English
  • 对互动制作流程(发现、定义、创意、制作、展开)的深刻了解- 能对互动领域的客户以及供应商机智对话
  • Deep understanding of digital production steps and processes (discovery, definition, creative, production, deploy) – can speak intelligently to digital clients and vendors
  • 活跃于网络互动领域,了解社交媒体、移动媒体、实验媒体、搜索等并行领域
  • Lives the interactive ecosystem and understands how social, mobile, experimental, search, etc all co-exist
  • 能有效诠释和理解数据测量报告,无论是否关乎标准或富媒体广告或社交媒体(微博、新浪、QQ、优酷、Youtube、Facebook等)
  • Able to effectively interpret and educate on measurement reporting, whether regarding standard or rich media advertising or social (Weibo, Sino, QQ, Youkou, YouTube, Facebook, etc)
  • 对媒体广告以及策略有深刻的了解(IOS对比安卓、本地应用程序对比包装对比移动网页)
  • Highly knowledgeable about media advertising and strategy (iOS v Android; native mobile app v. wrapper v. mobile site)
  • 组织连番的互动简报以及促进客户和创意探索新的互动项目
  • Rallies behind interactive briefs and pushes clients and creative to explore new interactive projects
  • 撰写详细周到的互动业务战略深刻剖析客户平台、移动和社交景观,突出当前的趋势,用来发展他们的数字化,媒体,技术和广告业务
  • Capable of writing a thoughtful interactive business strategy deck dissecting a client’s platform, mobile and social landscape, highlighting current trends in digital, media, technology and advertising that may be utilized to grow their business
  • 能承受工作压力,能在高效率的创意环境下工作以达成工作进度
  • Ability to work under pressure and meet deadlines in a fast-paced creative environment
  • 能和公司不同部门的同事进行有效妥善沟通
  • Ability to effectively and appropriately interact with co-workers at a variety of levels, across many disciplines
  • 有效协商解决问题的能力
  • Effective negotiation and problem-solving skills required
  • 对财政成本,预算和公司盈利状况有很强的认识
  • Strong financial understanding of budgeting, estimating and agency profitability
  • 在紧张工作环境中能不断赢得信任并保持冷静的态度,拥有批判性思维能力
  • A demonstrated track record of gaining trust and respect by consistently demonstrating sound critical thinking skills and maintaining composure in stressful situations
  • 能和所有不同部门的员工沟通,出色的书面和口头沟通技巧
  • Exceptional written and verbal communication skills with the ability to communicate with all levels of employees
  • 组织能力出众,注重细节
  • Highly organized with a keen sense of attention to detail
  • 主动积极和后续完成工作的能力
  • Exceptional initiatives and follow through skills
  • 能接受工作所需的加班和出差
  • After hours work and overnight travel required

客户经理 Account Manager

汇报对象Reports to: 客户总监Account Director

概述General Position Summary

W+K相信我们的成功离不开每位员工做出的卓越贡献。这个贡献应当不仅仅局限于在职位描述中所述的职责。所以,此职位描述只在于概括一个基本的职能,资格和工作范围,但不限制员工或组织刚刚确定的工作。我们期望每个团队成员无论何时何地都能帮助公司确保我们的努力取得成功,并同时取得个人职业生涯的成长。

客户经理负责所有日常客户服务部的日常运作。

Wieden+Kennedy believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. Therefore, this job description is designed to outline primary duties, qualifications and job scope but not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

The Account Manager is responsible for the overall day-to-day operations of the client account.

主要职责Major Responsibilities/Primary Functions

  • 制作全案广告,自始至终完成一体化战略活动,通过项目管理表现准确的执行能力
  • Produces fully integrated campaigns from start to finish, including flawless execution demonstrated through project management
  • 通过监管客户服务执行领导整个客户服务团队的日常运作
  • Through the oversight of Account Executives directs the day-to-day running of entire account
  • 和客户服务总监保持对日常客户状态的监督与汇报
  • Maintains constant communication with Account Director on account status
  • 通过对客户品牌,种类和竞争对手的不断研究来了解客户业务的微观和宏观表现
  • Demonstrated micro and macro knowledge of the client’s business by continuous research of brand, its categories and competitors
  • 影响最高质量的创意工作进度,通过分享自己在客户、业务、品牌方面的知识,证明自己强有力的创意判断力
  • Influences the development of the highest quality of creative work by sharing knowledge of the client/business/brand and demonstrating strong creative judgment
  • 在战略策划领导团队的帮助下协助策划短期和长期品牌和广告战略
  • Assists to help to devise short term and long-term brand and advertising strategies in partnership with lead team Strategic Planner
  • 确保财政和行政方面协调顺利
  • Ensures smooth running of finances and administrative systems
  • 按工作需要解决日常客户部发生的问题
  • Problem solves day-to-day account issues as needed
  • 解决W+K,客户和合作公司(媒体,零售,互动)的沟通问题,确保创意顺利进行,媒体制作妥善运作
  • Manages the communication between W+K, client and our partner agencies (media, retail, digital) to ensure seamless creative and media production and placement
  • 参与大成本的拍摄工作和编辑以确保得到客户满意和肯定
  • Account Manager Job Description
  • Attends shoots and edits to ensure client approval and satisfaction
  • 负责客户服务部的职业规划和工作表现评估
  • Responsible for Account teams’ professional development and performance reviews
  • 不断寻找额外的收入机会
  • Continually looks for additional income opportunities

Requirements

  • 本科以上学历
  • Bachelor’s degree required
  • 5年以上创意广告公司客户服务经验者,2年以上高级客户经理经验者优先考虑
  • 5+ years account experience in Creative-Led advertising agencies, and 2+ years Senior Account Manager preferred
  • 英语口语与书面俱佳
  • Fluent in spoken and written English
  • 中文口语流利,书面俱佳者优先考虑
  • Fluent in spoken Mandarin, preferred fluency in written Mandarin
  • 能承受工作压力,能在高效率的创意环境下工作以达成工作进度
  • Ability to work under pressure and meet deadlines in a fast-paced creative environment
  • 能和公司不同部门的同事进行有效妥善沟通
  • Ability to effectively and appropriately interact with co-workers at a variety of levels, across many disciplines
  • 有效协商解决问题的能力
  • Effective negotiation and problem-solving skills required
  • 对财政成本,预算和公司盈利状况有很强的认识
  • Strong financial understanding of budgeting, estimating and agency profitability
  • 在紧张工作环境中能不断赢得信任并保持冷静的态度,拥有批判性思维能力
  • A demonstrated track record of gaining trust and respect by consistently demonstrating sound critical thinking skills and maintaining composure in stressful situations
  • 能和所有不同部门的员工沟通,出色的书面和口头沟通技巧
  • Exceptional written and verbal communication skills with the ability to communicate with all levels of employees
  • 组织能力出众,注重细节
  • Highly organized with a keen sense of attention to detail
  • 主动积极和后续完成工作的能力
  • Exceptional initiatives and follow through skills
  • 能接受工作所需的加班和出差
  • After hours work and overnight travel required

互动设计师Digital Designer

汇报对象Reports to: 设计总监Head of Design

概述General Position Summary

W+K相信我们的成功离不开每位员工做出的卓越的贡献。这个贡献应当不仅仅局限于在职位描述中所述的职责。所以,此职位描述只在于概括一个基本的职能,资格和工作范围,但不限制员工或组织刚刚确定的工作。我们期望每个团队成员无论何时何地都能帮助公司确保我们的努力取得成功,并同时取得个人职业生涯的成长。

互动设计师需要概念和实现平面设计、布局和所有在线广告(包括网站,电子邮件,横幅,病毒片和移动应用)的导航,能为客户的品牌带来强烈的视觉识别。

Wieden+Kennedy believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. Therefore, this job description is designed to outline primary duties, qualifications and job scope but not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

The Digital Designer conceptualizes and implements the graphic design, layout and navigation of all online advertising (including websites, emails, banners, viral films and mobile applications) to bring a strong visual identity to the client’s brand.

主要职责Major Responsibilities/Primary Functions

  • 和创意团队密切合作,执行总体创意概念下的可视化的解决方案
  • Works closely with creative team to execute a visual solution that works with the overarching creative concept
  • 协作工程数字化设计和生产站点或应用程序的图形设计和布局带来他们的视野,生活与创作团队
  • Collaboratively works with the creative team to bring their vision to life digitally by designing and producing the graphic design and layout of site or application
  • 和UX设计师紧密合作,创建原始的设计理念,视觉对口功能线框
  • Works closely with UX Designer to create original design concepts as visual counterpart off of functional wireframes
  • 和互动设计师经理一起对日常创意项目进行沟通
  • Communicates daily with Digital Design Manager and creative team on project status
  • 测试站点和跨平台和跨浏览器的图形,提供最佳加载时间和显示
  • Tests sites and graphics across platforms and browsers for the best possible load times and display
  • 组织和管理每个数字指引服务器的数据档案
  • Organizes and archives files on digital server per digital guidelines
  • 跟踪了解最新的网络和数字媒体发展趋势,竞争分析和不断变化的消费体验
  • Keeps abreast of the latest online and digital media trends, competitive analysis and the ever-changing consumer experience

资历,特长和特殊要求Qualifications, Distinguishing Characteristics and Special Requirements

  • 具备学士学位以上,平面设计和互动设计专业者优先考虑
  • Bachelor’s degree in Graphic or Interactive Design preferred
  • Digital Designer Job Description
  • 具有五年以上相关行业的设计经验
  • 5+ years design experience in relevant industry
  • 创意性,战略性和分析思考的能力
  • Creative, strategic and analytical-thinking skills
  • 对Adobe Creative Suite产品的精通(Photoshop, Illustrator, Flash and InDesign),HTML / XHTML,CSS和多媒体应用
  • Proficient in Adobe Creative Suite products (Photoshop, Illustrator, Flash and InDesign), HTML/XHTML, CSS and multimedia applications
  • 能够直观理解网站功能,互动性,网站架构和用户界面的设计性质
  • Understands the nature of designing intuitive site functionality, interaction, site architecture and user interfaces
  • 必须能够适当使用术语和语言,能准确地传达概念或设计变更或方向 Must be able to use appropriate terminologies and language to accurately convey changes or direction in concept or design
  • 能与公司内其他部门合作解决问题
  • Ability to interact and collaborate with other departments within the agency to solve problems
  • 能在紧张的工作环境中保持沉着,并获得信任和尊重
  • A demonstrated track record of gaining trust and respect while maintaining composure in stressful situations
  • 冷静,积极,注重细节
  • Exceptional initiative and attention to detail
  • 能适应工作需要的夜间和周末加班
  • Some evening and weekend work required

初级网页开发工程师 Junior Web Developer

汇报对象Reports to: 互动技术总监 Digital Technical Lead

概述General Position Summary

W+K 相信我们的成功离不开每位员工做出的卓越的贡献。这个贡献应当不仅仅局限于在职位描述中所述的职责。所以,此职位描述只在于概括一个基本的职能,资格和工作范围,但不限制员工或组织刚刚确定的工作。我们期望每个团队成员无论何时何地都能帮助公司确保我们的努力取得成功,并同时
取得个人职业生涯的成长。

我们正在招募一名杰出的网页开发工程师,充满工作热情的程序员。具备对互动广告的正确理解。2-3 年的工作经验,此职位需和项目经理、互动制作人、创意以及设计团队紧密合作。工作职责包括负责开发网页和广告活动网页或开发互动广告活动相关的社交平台(例如微博和微信)。成功的候选人
具备持续思考的能力,并具备推荐新兴技术的能力。

Wieden+Kennedy believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. Therefore, this job description is designed to outline primary duties, qualifications and job scope but not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

We are searching for one outstanding junior web developer(初级网页开发工程师)who is a passionate programmer and has a very good understanding of interactive digital advertising. With already 2 – 3 years of work experience in place, he/she will work closely with project managers, digital producers, creative and design team, and will be responsible for developing website, campaign website and/or developing digital campaign work against social platforms (i.e. weibo, wechat) for digital campaigns. The successful candidate should also be a forward thinker, and have the ability to make recommendations on the use of new and emerging technologies.

主要职责Major Responsibilities/Primary Functions

  • Web development, programming and prototyping
  • Social media platform campaign web development (I.e. Weibo tab, wechat interface development)
  • Data analytics + performance tracking (I.e. Setup tracking code)
  • Campaign server configuration and settings
  • Requirement analysis, design, develop, validate and testing of web application.
  • Optimization and integration
  • Maintain developed code and documentation (I.e. Tech spec )
  1. 网页开发,编程和设计原型
  2. 社交媒体平台广告活动网页设计(例如微博标签,微信界面开发)
  3. 数据分析+性能追踪(例如设计追踪码)
  4. 广告活动服务器配置和设置
  5. 需求分析、设计、开发、验证和网页应用测试
  6. 优化和整合
  7. 维护开发的代码和文档(例如技术规范)

资历,特长和特殊要求Qualifications, Distinguishing Characteristics and Special Requirements

  • University graduate or above, major in computer science or related discipline.
  • 2-3 years of relevant experience in digital advertising operations, especially media campaign performance tracking and experience conducting data analysis require
  • Good knowledge and experience in Web Technologies (HTML4/5, CSS, PHP, Javascript, MySQL, SEO,VPS, CentOS, SSH)
  • Good understanding of Server configuration and management
  • Strong communication skills and attention to details.
  • Ability to work well in multi-cultural environment.
  • Work effectively as part of a team, possess the self-motivation and discipline, solve problems and share experiences.
  • Weibo and Wechat setup and development experience a plus
  • Experience in mobile WAP and responsive site development and deployment a plus
  1. 大学本科以上学历,计算机科学专业或相关专业者优先考虑
  2. 2-3 年互动广告公司相关经验者优先考虑,需具备媒体活动性能追踪和数据分析工作经验
  3. 掌握网页技术(HTML4/5, CSS, PHP, Javascript, MySQL, SEO,VPS, CentOS, SSH)相关工作知识和经验
  4. 理解服务器配置和管理
  5. 良好的沟通能力和专注细节的精神
  6. 能适应多文化的工作环境
  7. 团队合作能力,具备自我激励和约束能力,善于解决问题和分享经验
  8. 懂得微博和微信的设置以及开发经验者优先考虑
  9. 具备移动 WAP 和负责网页开发部署经验者优先考虑

社交网络经理Community Manager

汇报对象Reports to: 高级互动策划Sr. Digital Strategist

概述General Position Summary

W+K相信我们的成功离不开每位员工做出的卓越的贡献。这个贡献应当不仅仅局限于在职位描述中所述的职责。所以,此职位描述只在于概括一个基本的职能,资格和工作范围,但不限制员工或组织刚刚确定的工作。我们期望每个团队成员无论何时何地都能帮助公司确保我们的努力取得成功,并同时取得个人职业生涯的成长。

社交网络经理将负责发展和制定和所有客户品牌目标相符合的社交媒体计划。社交网络经理将领导品牌网络社区的整体编辑工作,同时开发策略性对话并确保及时监测和相应对策。

Wieden+Kennedy believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. Therefore, this job description is designed to outline primary duties, qualifications and job scope but not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

A community manager is responsible for developing and producing a social media plan in line with the client’s overall brand goals. The Community Manager will lead the overall editorial process of a branded community while developing strategies for activating conversations and ensuring timely monitoring and response.

主要职责Major Responsibilities/Primary Functions

  • 直接面对客户部,了解业务需要并将其转化成可操作的社交媒体计划
  • Interfaces directly with Account Service team and clients to understand business needs and translate into actionable social media plan especially through monthly content calendar
  • 策划和驱动整体内容制作行程表包括制作和社交媒体内容的发布
  • Plans and drives overall content calendar including production and publishing of social media content
  • 通过多方社交媒体渠道建设和维护内容制作网络
  • Builds and maintains content distribution network by way of social media channels
  • 与客户紧密合作建立社交媒体审核指南,以确定问题的升级路径和所有权
  • Works with client to create and revise social media guidelines in order to facilitate business matters
  • 安排时间表和组织多个部门合作作为日常内容制作
  • Liaison with Account Service, Digital Producers to generate content on a daily basis
  • 监视社交媒体交流确保及时作出反应,以及确保社交媒体的对话是有意义的,忠于品牌的
  • Monitors social media communities to ensure timely responses as well as ensuring social media conversations are meaningful and true to brand
  • 和互动策划发展人员一起发展跨渠道社区战略和战术,以满足业务/沟通目标
  • Works with Digital Strategist to develop cross channel community engagement strategies and tactics to meet business/communication objectives
  • 与互动战略师一起分析媒体宣传活动,将建议或定性数据转化成更优化的宣传活动建议和计划Works Works with Digital Strategist to analyze campaigns and translates anecdotal or qualitative data into recommendations and plans for revising the social media campaigns
  • 和互动战略师一起对监督社交媒体文案,确定符合整体品牌目标的对话机会和概念,激活和品牌总体目标相一致的战术和意见
  • Works with Digital Strategist and through oversight of Social Media Writer, identifies conversation opportunities and concepts tactical activation ideas in line with overall brand goals
  • 通过对社交媒体文案的监督,建立合作的内容用以建设社会媒体网站内容
  • Through oversight of Social Media Writer collaborates on and creates content for feeds and snippets in various social media sites
  • 和社交媒体文案合作和预见,不断参与有关我们的品牌,产品和内容的谈话
  • Through oversight of Social Media Writer continuously participates in conversations surrounding our brand, products and content
  • 和社交媒体文案的合作,对品牌的受众发聩有所了解
  • Through oversight of Social Media Writer acts as the eyes and ears of our brand
  • 通过数据分析创建每日,每周,每月更新报告
  • Through oversight of Data Analyst creates and updates daily, weekly and monthly reports

资历,特长和特殊要求Qualifications, Distinguishing Characteristics and Special Requirements

  • 本科以上学历
  • Bachelor’s degree required
  • 中英文流利,口语和写作俱佳
  • Chinese as mother tongue and fluent in English, spoken and written required
  • 4年以上互动,社交媒体,网络公布或互动公关相关经验者优先
  • 4+ years’ experience in interactive, social media, web publishing or digital PR preferred
  • 对中国互联网具备热情
  • Demonstrated passion for Chinese Internet
  • 出色的书面和口头表达能力和与各阶层员工的沟通能力
  • Exceptional written and verbal communication skills with the ability to communicate with all levels of employees across many disciplines
  • 在紧张工作环境中能不断赢得信任并保持冷静的态度和批判性思维能力
  • A proven track record of gaining trust and respect by consistently demonstrating sound critical-thinking skills and maintaining composure in stressful situations
  • 了解社交合同操作(礼仪,财务,合同细则等),了解所有网络工具和体验客户主要受众群在线的经验
  • Understands the driving social contract (etiquette, social currency, rules of engagement, etc.) at work on sites, networks, tools and experiences inhabited by our client’s primary targets online
  • 对社交媒体在中国如何表现最佳有自己深入见解
  • Deep understanding of social media and best practices in China
  • 对社交媒体,手机和电脑了解深入
  • Possesses a thorough understanding of social media, mobile and physical computing
  • 拥有成功管理在线社区的记录
  • A proven track record in managing successful online communities
  • 表现主动,注重细节和后续跟踪能力
  • Exceptional initiative, attention to detail and follow-through skills
  • 能满足工作需求的加班任务
  • After-hours work required

互动战略策划Digital Strategist

汇报对象Reports to: 高级互动战略策划Senior Digital Strategist

概述General Position Summary

W+K相信我们的成功离不开每位员工做出的卓越的贡献。这个贡献应当不仅仅局限于在职位描述中所述的职责。所以,此职位描述只在于概括一个基本的职能,资格和工作范围,但不限制员工或公司当下确定的工作。我们期望每个团队成员无论何时何地都能帮助公司确保我们的努力取得成功,并同时取得个人职业生涯的成长。

互动战略策划通过连接文化变迁、技术革新和消费者未满足的需求来促进业务、消费者和技术之间交互联系。我们一直精于积极传达品牌应该有的声音。互动策略部门在初步接触后会不断帮助此对话并思考“接下来会发生什么”。他/她通过把创意思想显现在网络平台和消费者行为洞察来负责为公司提供数字思想领导和灵感。这个工作需要一个对互动领域和品牌有着相当认知的和互动行为、不断思考它能如何表现在连接平台上。

Wieden+Kennedy believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. Therefore, this job description is designed to outline primary duties, qualifications and job scope but not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

The Digital Strategist thrives at the intersection of business, consumer and technology by connecting the dots between cultural change, revolutions in technology and the unmet needs of consumers. We’ve always been great at being provocative and delivering what a brand’s voice should sound like. The Digital Strategy department helps to continue the conversation and have us thinking about ‘what happens next’ after the initial engagement. He/ she is responsible for providing digital thought-leadership and inspiration to the agency by offering ways in which creative ideas can manifest itself online through platform and consumer behavior insights. This effort needs to come from a sound understanding of the digital landscape of brands and its potential for digital behavior, constantly thinking about how it can behave on connected platforms

Major Responsibilities/Primary Functions

  • 互动战略将提供现在被运用于消费者的任何平台、工具和技术意见,并能识别机会为品牌建立和其消费者强有力的积极联系
  • The Digital Strategist will provide input behind any platform, tool and technology that is currently being used by consumers and identify the opportunities for brands to use them to create strong and provocative relationships with their consumers.
  • 这包括监控展开互动的宇宙和为我们的品牌寻找机遇,使其跃进到进展中或广告活动交流中,获取一个品牌会如何影响行为或在某一触点传达价值观,创造累积经验,为品牌增加发展目标
  • This includes monitoring the unfolding interactive universe and find opportunities for our brands to jump in with ongoing or campaign communication, deriving input that will inform how a brand can enable behavior and deliver value at any touch point, creating cumulative experiences that add up to the brand’s objectives.
  • 互动战略策划将领导项目包括:社交媒体、品牌激化、身临其境的品牌体验、顾客关系营销和创新技术的应用,为客户的业务挑战提供解决方案。此互动战略策划在确保我们的创意方向、客户比稿以及新业务发展上提供了一个无关心态的平台并能为进一步扩大互动生态系统发挥重要作用
  • The Digital Strategist will help lead projects that may include social media, brand activation, immersive brand experiences, customer relationship marketing and innovative applications of technology to provide solutions for clients’ business challenges. The Digital Strategist plays an instrumental role in ensuring our creative directives, client pitches and new business are developed with a platform agnostic mindset and can be further amplified and delivered through the digital ecosystem.
  • 互动战略负责广告活动包括提供所有广告活动触点的具体分析,怎样从一个点发展到另一个,怎样创造一个整体的体验。他/她还需要努力开发一个能深刻了解消费者如何使用不同的网络空间和确定我们如何使用它们来扩展创造性的概念和实现品牌的目标
  • The Digital Strategist is primarily responsible for the campaign experience by providing a detailed analysis of all the campaign touch points, how they drive to one and another and how they create one holistic experience. He/she also needs to work towards developing a sound understanding of how consumers use different online spaces and identify how we can use them to extend creative concepts and achieve the brand’s objectives.
  • 此职位还涉及到策划和监督开发、准备和实施的战略框架和指导方针,变换线性故事为品牌增量元素,最后得到分散在多个渠道系统的对话,建立一个统一协调的品牌体验
  • This involves planning and overseeing the development, preparation and implementation of strategic frameworks and guidelines that transform linear stories to become incremental brand elements that get dispersed systematically across multiple channels of conversations that build a unified and coordinated brand experience
  • 通过了解消费者运用技术的方式和原因,协同策划部和客户部同事一起发展简报,为消费者在日常生活所用的数字轨迹提供个人见解
  • Work in tandem with the Planning and Account teams to develop briefs by understanding how and why consumers use technology, providing input on the digital trail that people take in their everyday lives
  • 领导社交媒体以及直接主导对其他互动故事叙述项目
  • Lead social media and other digital storytelling projects directly.
  • 帮忙发展简报,提案新业务和管理举措
  • Contributes in developing briefs, pitch new business and managing initiatives
  • 解释网页和网站方分析,并纳入信息点的意见和策略
  • Interprets web and site-side analytics and incorporates information into point-of-views and strategies
  • 通过焦点小组,集思会,和一对一的采访来设计并进行定性和定量研究
  • Designs and conducts qualitative and quantitative research via focus groups, brainstorming sessions, and one-on-one interviews
  • 在与客户交流中整合信息,尊重媒体,创意部并达成有效性共识,持续发展一个接一个广告系列
  • Integrates (and communicates with client) knowledge with respect to media, creative and messaging effectiveness from one campaign to the next
  • 和客户服务一起制定积极措施,帮助创造新的盈利机会,并获取客户所有的研究
  • Works with Account Services to develop proactive initiatives that help create new revenue opportunities and gain access to client owned research
  • 与创意部合作,一起概念、探索和推进创造优秀的作品
  • Partners with Creative to concept, explore and push the creation of good work
  • 和同事与客户构建诚实可信的关系
  • Builds honest, direct relationships with colleagues and clients
  • 拥有建设性的辩论,并能提出具有挑战性的问题
  • Debates constructively and asks challenging questions

资质,特长和特殊要求

  • Qualifications, Distinguishing Characteristics and Special Requirements
  • 具备学士学位以上
  • Bachelor’s Degree required, MBA or other related advanced degree desired
  • 流利的中英文口语表达能力和书面读写能力
  • Fluent in both Chinese and English, spoken and written required
  • At least 5 years’ experience in strategic planning with a reputable digital agency, working with blue-chip clients and leading brands
  • 对中国市场通信策划方面具有自己深刻理解和最佳实践
  • Deep understanding of social media and best practices in China
  • 创意广告公司和在线广告经验优先考虑
  • Creative advertising agency and online campaign exposure preferred
  • 对互动市场的先进科技,文化和发展趋势具有深刻理解
  • A deep understanding of the interactive marketplace — tech, culture and trends
  • 五年以上互动营销,社交媒体战略、游戏和移动通信技术、网络策略、用户研究、概念发展和创造相关领域经验
  • 5 years’ experience with interactive marketing, social media strategy, gaming and mobile technologies, web strategy, user research, and concept development and creation
  • 经历两个以上行业部门,包括一些多渠道体验(例如,SEM/SEO、社交媒体、网站、网络和移动应用程序、户外互动、交互应用等)
  • Experience of two or more industry sectors, with some multi-channel experiences (e.g. SEM/SEO, Social Media, websites, web and mobile APP, digital outdoor, interactive installation, etc.)
  • 卓越的谈判技巧和书面和口头沟通技巧,能与各级员工交流的能力
  • Exceptional negotiation skills and written and verbal communication skills with the ability to communicate with all levels of employees
  • 冷静、积极、注重细节、后续执行技巧
  • Solid initiative, attention to detail and follow-through skills
  • 能接受工作需要的加班和出差
  • After-hours work and overnight travel required

项目经理Project Manager

汇报对象Reports to: 创意服务总监 Creative Service Director

概述General Position Summary

W+K相信我们的成功离不开每位员工做出的卓越的贡献。这个贡献应当不仅仅局限于在职位描述中所述的职责。所以,此职位描述只在于概括一个基本的职能,资格和工作范围,但不限制员工或组织刚刚确定的工作。我们期望每个团队成员无论何时何地都能帮助公司确保我们的努力取得成功,并同时取得个人职业生涯的成长。

项目管理经理负责广告公司内部从最初创意阶段到内容发布的及时工作流程掌控

Wieden+Kennedy believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. Therefore, this job description is designed to outline primary duties, qualifications and job scope but not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

A Project Manager is responsible for timely advertising workflow through the agency from initial concept phase through release of materials.

主要职责Major Responsibilities/Primary Functions

  • 启动新项目,创建一个跟踪工作号;分配团队不同的工作号和客户简报
  • Initiates new project by creating a tracking job number; distributes job number and client brief to team
  • 建立和不断修订项目进度,包括详细每个项目阶段的截止日期如概念成形到制作的发布日期
  • Creates and continuously revises project schedule detailing key deadlines for every phase of project from concepting and production to ship dates
  • 创建、维护和分配状态报告文件,跟踪正在进行中的所有项目,定期举行状态报告会议,讨论项目的状态,及时汇报所有的公司和客户制作的更新版本
  • Creates, maintains and distributes status report document, tracking all projects currently in progress; hosts regular status meetings to discuss project status; updates team on any agency and client revisions
  • 促进团队成员之间的沟通,以促使完成一定期限的任务;规划内部和团队所需的创造性的评论的行程
  • Facilitates communication between team members to make certain deadlines will be met; schedules internal and team creative reviews as needed
  • 发送创意设计,脚本和文案文档,演示材料和方法用以团队成员的审查,校对,修改和批准
  • Routes creative layouts, script and copy decks, presentation materials and mechanicals to appropriate team members for review, proofing, revisions and approval
  • 安排和客户部以及创意团队事后检视的日程,讨论为客户做的演示之后的意见或修改
  • Schedules debriefs with Account group and Creative teams to discuss any feedback or changes after client presentations
  • 转换印刷媒体方案用以工作室规范表的模板,确保媒体文件的正确尺寸和格式建立、生产和发布
  • Translates print media plans into Studio Department specification sheet templates in order for media files to be built, produced and shipped in correct size and format
  • 确保制作部建立准确的项目信息以创立正确的预算
  • Ensures production departments have the correct project information necessary to create accurate estimates
  • 确保作品高质量完成,交付的作品须满足公司以及客户的标准
  • Assumes quality assurance responsibility and makes sure deliverables are completed to agency and client standards
  • 在工作完成后,获得制作/发运的PDF方案、脚本和归档规格表
  • Upon job completion, obtains PDFs of produced/shipped print mechanicals, scripts, and specification sheets to archive
  • 处理内部流程公平公正 Provides neutral, central perspective to internal processes
  • 确保状况报告数据实时、关联和有效 Keeps status report data current, relevant and helpful
  • 培养工作室、客户服务部和创意部的开放沟通,无论是一对一的还是团队整体的 Cultivates open communication with Studio, Account Services and Creative, both one-on-one and in the team-like environment
  • 帮助新员工学习工作流程和有效提高工作效率
  • Assists new employees in learning workflow procedures and efficiencies

资历,特长和特殊要求Qualifications, Distinguishing Characteristics and Special Requirements

  • 本科以上学历
  • Bachelor’s degree preferred
  • 四年以上广告公司项目管理经验或其他创意公司工作经验者优先考虑
  • 4+ years’ experience of Project Management experience in an advertising agency or other creative environment preferred
  • 熟练运用Word,Excel和数据库软件
  • Working knowledge of Word, Excel and database software
  • 卓越的组织和时间管理技巧
  • Exceptional organization and time management skills
  • 中英文流利,口语和书面能力俱佳
  • Fluent in both Chinese and English, spoken and written required
  • 出色的书面和口头表达能力和与各阶层员工的沟通能力
  • Exceptional written and verbal communication skills with the ability to communicate with all levels of employees across many disciplines
  • 创意广告公司或跨国企业工作经历者优先考虑
  • Creative advertising agency or multinational company exposure preferred
  • 在紧张工作环境中能不断赢得信任并保持冷静的态度,拥有批判性思维能力
  • A proven track record of gaining trust and respect by consistently demonstrating sound critical-thinking skills and maintaining composure in stressful situations
  • 主动积极注重细节,和后续完成工作的能力
  • Exceptional initiative, attention to detail and follow-through skills
  • 能满足工作需求的加班
  • After-hours work required

Finance Intern

  • To assist accounting day to day work
  • Basic account task in accounting system
  • To assistant resources for Finance

The person should have these qualities:

  • Finance or accounting major preferred
  • Proactive
  • Quick learner
  • People skill
  • Positive
  • Good excel/word skill
  • Excellent in Chinese and English, both in oral and written
  • Can work at least 4 full days a week

财务部实习生

工作职责:

  1. 协助财务部日常工作
  2. 财务系统基本操作
  3. 协助财务部其他任务

个人素质:

  1. 财务或会计专业优先
  2. 主动
  3. 好学
  4. 个人沟通能力强
  5. 良好的excel/word 操作能力
  6. 中英文能力书写,口头能力俱佳
  7. 每周能至少工作四个工作日

________________

Qualified candidates please e-mail cover letter, including salary requirements, and CV in Chinese and English to shanghaijobs@wk.com. Please specify Account Manager in the subject line of your e-mail, and kindly specify these roles are from DamnDigital.

如果你觉得自己是合适的人选,请将您的求职信、薪资要求和中英文简历(Doc或者Pdf文件格式),一并发送到shanghaijobs@wk.com。请在邮件主题内注明您应聘的职位客户经理,并说明招聘信息来自DamnDigital

我们不接受任何电话咨询。
非常感谢您对W+K的关注。
我们会严格挑选并联系合格的应聘者。


6 Comments

  • Eddie says:

    请大家踊跃投简历哦!月薪绝不低于2万!

    [ 回复此评论 ]

  • iee says:

    请问客户总监5年工作经验,互动设计师 怎么也要5年工作经验,现在大4a里的创意部,有能力的5年很多都sad了,如果做5年还是设计师 能力可想而知阿!不知道hr是怎们考虑的阿?

    [ 回复此评论 ]

    truelo Reply:

    @iee, title都是假的,真喜欢做设计,做一辈子设计有何不可
    可惜不招copy呀

    [ 回复此评论 ]

    Vivian Reply:

    @truelo, 可惜国内按Title压人的呀,外企也本土化了,知道对付中国人就要自上而下。而且真心热爱和有才华的人容易被欺负和压榨。

    [ 回复此评论 ]

  • liensk says:

    感觉是公司定位的问题阿,现在很多客户总监都是混的

    [ 回复此评论 ]

    4A老兵 Reply:

    @liensk, HR是混的,才是真的。

    [ 回复此评论 ]

Have Your Say »

Required

Required, never published