Account Director (Digital/Social media communications)
Location: Weber Shandwick, Beijing/Shanghai
The Account Director will lead the key client service team to provide digital/social media comm service to our incredible lineup of global brands.
- Maintain the good relationship with current clients. Responsible for organic business growth.
- To develop comprehensive/inline campaign plan and lead generation programs independently, and also to develop campaign review based on data analysis
- Lead team work on MNC clients to offer ongoing digital counsel; manage client’s digital/social media comm strategy, content development and social media programs.
- Finance management & evaluate the response in terms of revenue
- New business development support.
- Team leader of a team with 4-8 members. Coach, guide, evaluate, and develop team members to be capable in meeting market challenges in strategy development, tactics planning and execution. Maintain the team’s stability.
- 6-8+ years’ experience in digital/social media communications in China. 5+ years’ 4A digital agency (including marketing, PR, media agencies) experience in account service, planning or project management is preferred.
- Digital/social media consulting experience for MNC brands.
- Experience in IT/Consumer electronics/FMCG/Automotive/Luxury/Fashion for top global brands is a plus.
- Digital savvy. Passionate about Digital/social media communications as well as technology/trends.
- Outstanding knowledge/experience in digital/social media marketing tools and methodologies.
- Excellent capability of drafting lively, imaginative but substantive presentations in both English and Mandarin
- Strong planning skill and strategic thinking
- Strong creativity and out-of-box ideas generator.
- Strong team leader with proven record.
- Good communication skill and presentation skill
- Language skill: Native Chinese, Good command of English
- Have a positive working attitude. Ability to work under pressure.
Media Manager of Digital/Social Media数字及社交媒体媒介经理Digital/Social media Practice
Location: Weber Shandwick, Beijing office
- 媒体传播及media plan策划制定
- 四年以上数字媒介经验。social media传播公司／数字公关公司/数字媒介公司媒体关系经验者优先。
- 熟知各种数字及社会化媒介流程，例如门户及垂直网站/微博/视频/搜索/微信/SmartPhone APP等等。
Up for the challenge? Then send your CV and case study examples / applicable URLs for immediate confidential consideration to LSun@cmgrp.com / ACheng@weber